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In 1997, the Hughes and Brennan Families
of, Wallslough outside Kilkenny approached BNS for Technical Assistance grant-aid
to carry out a feasibility study on a project idea they had. Having a strong historical
association with show jumping, they decided to investigate the potential of further
developing the idea in conjunction with providing on-site accommodation. Other
resources existed to complement their ideas such as a natural spring-fed lake,
a tranquil rural setting within easy access of Kilkenny City and national primary
routes. | |
The Hughes Family set about conducting their research
with the help of a research consultant. Their research focused on three areas;
equestrian facilities, accommodation and amenities. The Hughes were convinced
that their initial project idea was achievable. However, based upon the results
of their research a certain level of refinement took place. They identified additional
selling points to the project . For example, the promoters were keen to use Kilkenny
City and its many attractions. The proximity of well known sporting venues such
as Mount Juliet Golf Club and Gowran Park also added to the attraction. By the
end of the research the promoters had identified that self catering type accommodation
would best suit the type of proposal in mind, both the local tourist market and
the proposed equestrian centre, especially during competitions and pony dub events,
etc. Research indicated that the lake could be incorporated as a coarse fishing
resource for tourists staying in the self-catering units. As a result
of the feasibility study, the promoters submitted a business plan to BNS. Funding
was approved under the Rural Tourism Measure for the construction of six self
catering units and associated landscaping of the surrounding amenities. Today
the project has been completed, with six thatched self catering units built overlooking
the lake. The equestrian centre, Incorporating the largest arena in the south
east has stabling capacity for 30 horses in addition to a sand practice arena.
The project has assumed the name Wallslough Village , due to its unique
setting and planned layout. The lake has been stocked with coarse fish and will
sustain rainbow trout. The initiative provides a unique, balanced rural tourism
product within the BNS area. | | |